CARE Hospitals Launches 'My Pet Octopus' Heart Awareness Campaign on World Heart Day

Hyderabad, 28th September 2024 : In a heartfelt initiative to mark World Heart Day, CARE Hospitals, one of India’s leading healthcare providers, has launched the "My Pet Octopus" Heart Awareness Campaign. This powerful video campaign is designed to raise awareness about cardiovascular health while inspiring individuals to take proactive steps towards safeguarding their hearts.

Cardiovascular disease remains one of the major causes of mortality worldwide, affecting millions of lives. Despite increased knowledge about heart health, there remains a significant gap between understanding and taking concrete action. The "My Pet Octopus" campaign seeks to bridge this gap by offering a relatable and emotionally impactful story that connects with people of all ages. The campaign’s video portrays the touching bond between a father and daughter, delivering a poignant message about the importance of heart health. Through their journey, the video highlights the everyday struggles we all face and emphasizes how compassion and love can drive positive change.

At the core of this initiative is the message that early detection, lifestyle changes, and seeking professional advice can prevent heart-related issues. Simple daily decisions—such as maintaining a healthy diet, regular physical activity, and managing stress—can have a profound impact on long-term heart health.

Mr. Shalabh Dang, Chief Sales & Marketing Officer of CARE Hospitals, stated, “We are proud to launch a campaign that resonates deeply with people on an emotional level. Through the 'My Pet Octopus' campaign, we aim to create a sense of urgency and awareness around cardiovascular health. By highlighting the power of small but consistent lifestyle changes, we hope to empower individuals to take control of their heart health. Our goal is to foster a community where stories and experiences are shared, support is offered, and individuals are motivated to make informed health choices. Together, we can build a culture of awareness that leads to healthier, longer lives."

The "My Pet Octopus" video is available on CARE Hospitals’ official social media platforms, encouraging individuals to reflect on their heart health and make heart-smart decisions. This campaign is a call to action, inviting everyone to take small steps towards a healthier heart, and ultimately, a healthier life.